LaVita enhanced its website with visual editing to empower the marketing team
Enabling faster content updates and reducing dependency on developers.
About LaVita
LaVita is a German brand producing natural micronutrient concentrates made from fruits and vegetables. Its products are distributed internationally, requiring a website that supports multiple markets and languages.
The challenge
LaVita’s marketing team found traditional headless CMS solutions too complex and difficult to use without developer support. Creating new content required significant effort and slowed down their workflow.
This challenge was amplified by the scale of their website, which serves over 30 markets in 8 languages, making content updates more demanding and time-sensitive. The team needed a simpler way to manage content independently while maintaining consistency across regions.
“Landing pages creation took several days. Now it's a matter of hours.”
Andreas Altenburg
Chief Marketing Officer @ LaVita
Discovery and decision
LaVita selected React Bricks for its ability to provide a visual editing experience built on React components, with minimal configuration required.
This made it possible to integrate seamlessly into their existing frontend while giving content editors a simple and intuitive way to manage pages.
“Our team loves how effortlessly intuitive this tool is! It empowers us to swiftly make updates without relying on frontend developers, streamlining our workflow and ensuring our content stays fresh.”
Xenia Roecker
Creative Director @ LaVita
Implementation
LaVita integrated React Bricks into its existing website, enabling the use of reusable React components for content creation. This allowed the marketing team to build pages visually while maintaining consistency with the overall design.
The integration required minimal changes to the existing setup, making it easy to adopt without disrupting the current development workflow.
“Good documentation, Typescript is a big benefit, schema configuration is self-explainable, easy to integrate in our legacy codebase. Nice contact with the engineering team, very fast support. Nice collaboration at all.”
Johannes Hofmockel
Teamlead Software Development @ LaVita
Results
React Bricks provided an effective solution for LaVita's content management needs. The new website supports multiple markets and languages, while enabling the marketing team to update content quickly and independently.
The time required to create pages has been significantly reduced, improving overall workflow efficiency. Developers can now focus on core features instead of content updates, while the team benefits from a faster and more flexible publishing process.
The new website supports over 30 markets in 8 languages, while enabling the marketing team to manage content efficiently across regions.